White Gold Vs. Platinum

You’re going to get a lot of mixed opinions when comparing white gold vs platinum. But when it comes to judging precious metals, there are a number of strengths and factors that need to be discussed in order to determine which choice is the better option.

At the end of the day, many people are going to determine whether they prefer white gold vs platinum based on their own personal opinion and experiences. But if you’re trying to put a real-world value on the two, we can help by sharing detailed information on this topic.

The Differences in the Metal When Judging White Gold vs Platinum

To start things off, we want to look at how strong these precious metals actually are.

Platinum is a harder metal than white gold. And because it’s the harder metal, it’s actually a lot stronger than it is as well.

Why is this important?

Well, when you compare the two precious metals, platinum is a great choice because it’s resistant to bending and scratches. So it can take more of a beating if you accidentally damage your ring or other piece of jewelry.

Looking at this from a different perspective, it’s important to note that it’s a lot harder to shape platinum into your favorite jewelry of choice because the metal is so hard. So white gold clearly has an advantage in this area because the metal is much more malleable. Jewelers have a much easier time creating engagement rings and other types of jewelry when working with white gold.

So, if you’re looking for the more malleable option than white gold is your precious metal of choice. And if you’re looking for something sturdy and resistant to scratches, you should certainly consider platinum.

The Differences in Price of White Gold vs Platinum

It’s also important to look at the price of white gold and platinum.

As of the time of this writing, since platinum is a denser metal, it’s also the one that requires more of itself when creating an engagement ring or other piece of jewelry.

So, when you purchase a platinum engagement ring, as an example, it will be more expensive than its white gold counterpart. There are a number of reasons why this is the case and we will share them below:

  • Platinum is 20% denser than white gold, so that much more material is needed when creating an engagement ring or other piece of jewelry.
  • When the two precious metals are compared on a per ounce basis, white gold is the less expensive of the two. So if you plan to buy jewelry containing either of these materials, expect to pay more for platinum as opposed to white gold.
  • And speaking of jewelers, when they create jewelry with white gold, it is only 75% pure. But when they create jewelry with platinum, it is typically 95% pure. So the purity factor also makes platinum more expensive than white gold.


As you can see, there are definite differences between white gold vs platinum. Use this information to guide you when choosing your next piece of jewelry.  When you are ready, make sure you visit our top recommended retailer.  They have an incredible reputation dating back a very long time.

Mary Turner


With experience dating back to when brick and mortar was the ONLY source for shopping for diamonds, I have countless men find the perfect diamond for that special occasion. As your Personal Diamond Consultant, I'm here to make sure you end up with the perfect stone.